While Digital Transformation is making its way into the mainstream, even mature organizations are struggling to adapt and evolve.
Due to a tsunami of information available at fingertips, via so many different channels, Consumer has truly become a Superman, as he knows more than the product manufacturer.
With an adrenaline rush to get on digital transformation bandwagon, many businesses have launched numerous uncoordinated digital initiatives, which ultimately fail.
truly speaking technology will come at the fag end of the roadmap. First decide what are the customer pain problems you can solve, which are most impacting, whom you can partner in the journey and then prioritize with technology stack which is easy to deply.